Posts tagged Christa Cotton
The Sweet Taste of Bitters Success

How many varieties of bitters are stocked in your bar? Once upon a time, there were only two choices – our beloved, local Peychaud bitters and Angostura – originally crafted in Angostura, Venezuela. Today, there are literally hundreds of varieties – a dizzying selection to say the least. One of the biggest players in the bitters field is New Orleans’ own El Guapo. We take a tour of their Tchoupitoulas Street facility and learn how El Guapo’s president Christa Cotton did a pandemic pivot that grew her business over 800 percent last spring.

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The Sweet Taste of Bitters Success

How many varieties of bitters are stocked in your bar? Once upon a time, there were only two choices – our beloved, local Peychaud bitters and Angostura – originally crafted in Angostura, Venezuela. Today, there are literally hundreds of varieties – a dizzying selection to say the least.

Read More